Snowballs Underwear

Cigarette smoking is one of the main causes of life-threatening diseases, such as, cardiovascular disease, respiratory disease, cancer of the lungs, bladder, cervix, esophagus, kidney, pancreas, and

There are several factors that can lead to male infertility. Among these are environmental factors, such as, poor diet, lack of sleep, high stress levels, and... heat.  In order for the testes to pro

The testicles are located outside of the body for a reason. This is because, for healthy sperm production, the testicles need to be between 3.5 to 7 degrees cooler than the rest of the body's tempera

  A new study has found that eating more nuts can improve men’s sperm count.   So, what is it about nuts?  Nuts are rich in antioxidants, minerals and vitamins, that are essential for maintaining ove

We know that sleep is vital for our bodies to function healthily. But how does sleep relate to male fertility in particular?   Studies show that a lack of sleep can significantly raise stress levels,

Now, you might be thinking, ‘Meditation is about stillness, whilst running is a whole-body workout, so how do these two go together?’  The answer is...breath.  Various studies have shown that both ru

We know that obesity can lower a man’s fertility and that a healthy body is paramount to having healthy sperm. Although exercise is important, experts say that too much exercise can actually hinde

Testosterone, or as you may know it, ‘the manly hormone.’   It’s true that we tend to associate testosterone with manliness...conjuring up images of hairy cavemen gnawing on meat. But there’s a scien

Ah, veganism...the endless debate.   Is it good for you or is it not? The world loves to discuss this ethical diet and how it can help or hinder your health. With so many contradictory articles out t

Fasting seems to be buzzing everywhere. Whether it’s the 5:2 or 16:8 method...or whether you're simply skipping breakfast every-day, intermittent fasting is the one craze the world loves to love. Eve

Having low testosterone can be a sensitive subject for us guys...It’s as if it deducts from our manliness in some way, which is ridiculous! This is a common problem that affects 1 in 4 men over 30, w

Ok guys, let’s talk about Yoga...  Yes, yoga...that thing you see soccer moms jabbering about, as they sip their green juice in their stretchy lycra pants. But in all seriousness, Yoga isn’t just som

  Let’s talk about superfoods!  Over recent years, the world has become obsessed with superfoods. Goji berries, cacao beans, green tea, you name it, we’ve found it...But what actually makes a superf

We worked with fertility doctors and the UK’s Channel4 to test the cooling power of Snowballs against boxers and regular briefs. Three men spent a day wearing each type of underwear, and then an infrared thermometer was aimed at their hot zones.

Greg ordered a set of our cooling underwear two years ago, hoping to enhance his production of testosterone. He took a scientific approach to the challenge and began tracking his testosterone with blood tests. And over the next year, he saw astonishing results. His testosterone increased even more than we imagined possible. 

Certain lifestyle factors are linked to higher rates of damage in the genetic material in men’s sperm, a study suggests.

Indian women continue to suffer in absence of a specialised centre to treat male infertility as most fertility clinics are gynaecology driven.

Over the past few years, I have come across several cases where couples come to me for treatment related to infertility and other problems in their marital life. It is always easy to hold the woman responsible for fertility and if there is something wrong, the first thought goes in the direction of the woman involved. Is her health fine? Is her system supporting conception and child birth?